Today, Zhuohai SEO is here to share some dry goods with you. This is a problem we may not understand a bit. The Baidu snapshot of the website is back to the file. This is what we have found or modified when we are ranking the website. Content, back to the previous, why is this? Next, we will explore this problem, how to solve it, and so on.
Modification of website title. The title of the website should be set before the website is created. Special attention should be paid to the choice of title. Title is the core of a website page. If you easily modify the website title, it may be downgraded by Baidu and put the website back into the "sandbox". The snapshot transferred by Baidu is the previous snapshot, so Baidu snapshot will return files.
Website Content Update
The construction of website content is not unfamiliar to webmasters. It is mainly divided into regular updates of website original content. The regular update of website content will make search engines such as Baidu develop a habit of patronizing the website. Regularly updated daily, long-term like this, search engines will patronize regularly, so your Baidu snapshots will also be updated regularly. Original content is the favorite of search engines. Needless to say, everyone should understand. For many webmasters, especially personal webmasters, what I want to say here is: If you set up an information portal, for the purpose of enriching the content of the website, a large number of information collection methods are used, which will be extremely counterproductive. The large amount of collected information will make the search engine objectionable, which will reduce the friendliness of the search engine, and may be punished and degraded.
Web space issues
Web space has always been a headache for everyone. Large service providers' space is expensive and the filing procedures are complicated, which is not conducive to the use of personal webmasters. But unknown space service providers are unstable. If the machine is often hacked, it will reduce the friendliness of the search engine, punish the website, and send the website back to the "sandbox", which will cause the website Baidu snapshot to be restored. Choosing a cost-effective and stable space is the biggest wish of the webmaster.
Irregular increase in website external links
Although the external link of the website is no longer a factor that directly affects the ranking of keywords in the website after the Baidu major update, it will also be very unfriendly to search engines if the external link of the website is not regularly increased. In the past, there were very few external links on the website, and the number of external links increased a lot in one day, instead of continuously increasing, which would affect the friendliness of the website to search engines. Therefore, it may cause search engines to think that your website is cheating, downgrade the website, and restore Baidu snapshots. Therefore, remind webmasters, regular and quantitative increase of external links on the website is a healthy SEO optimization method.
Friendly links punished
Penalties for affiliate links can affect your site. There is no doubt about this. A large number of websites have been built through many websites. When there are problems with friendly links, if you don't find them in time and delete the punished links in time, then your website will be implicated and you will also be punished. So here, remind webmasters that checking the website's friendly links every day is not only a must-do task, but also a responsible attitude towards the website you have worked hard for.
Zhuohai SEO concluded that if we encounter a Baidu snapshot back file, what do we need to cause it at first, and then do some operations for this reason, such as making some good quality content, increasing link weight, etc., I hope the above content can be Help everyone.