How to make a plan for SEO optimization ranking system?
Want to do a good job of a systematic plan, the system plan is to do a good job in all aspects of the website's optimization work, not just the website optimization and promotion of this small project. Inductive optimization of a website, keyword optimization ranking is only one aspect, the more important purpose is to serve the final sales.
First, confirm the whole station SEO policy
The policy is to come up with SEO keywords, improve SEO related words, and improve the overall SEO brand image. When the inside and outside stations reach a certain order of magnitude, the entire station optimization is successful.
Familiar with customers' products and services
Before optimizing, understand your customers' products and services, as well as your opponent's website. You can go to the website or communicate with customers to understand the basic data: the age of the website, the number of inclusions, and the inclusion rate. External data: quantity and quality of external links, external links of the whole station. Before optimizing, you must have an idea to reduce useless work.
Third, the collective analysis of customer users
Analyze and understand the customer's user collective, which type of website's policy users fall into, and different website users require different policy users. For accurate customer marketing, you can understand customer-related information from the sales department, select keywords to The website is user-oriented, and we also need to communicate with customers to determine the keywords of the website. The core keywords of the client's website do not have to be sought, but must be accurate! Optimize the website from the perspective of the user, not optimize it. A complete website SEO optimization plan has been completed, and the next step is to gradually improve it and use it rationally. This requires a long time of accumulation.
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